Spectrum Location Solutions
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A new study shows that about 9,000 companies left California in the last seven years to reduce costs and improve prospects of growing their businesses. The report provides details about disinvestments by company name, ranks the popularity of the destination states and cities, and outlines the difficulties of doing business in California. To download a free copy of “Businesses Continue to Leave California - A Seven-Year Review” click here.

Why Get Help?

There is no such thing as a "perfect" community, an "ideal" city, or a "matchless" region. But there are "optimal" locations that meet your future business needs. Locating them requires an organized, systemic, unbiased approach.

Selecting a new site for expansion, relocation or consolidation is a relatively infrequent event that requires expertise not usually found among internal staffs. In fact, such projects can staff from normal business operations.

Because you've got a company to run, you can free your time by relying on an impartial expert to help in ways that are tailored to meet your requirements. Here, in general, is how the process works:

 The Three Phases of a Location Project

Phase I – Assessment, Outreach & Data Collection: In confidence, Joe Vranich will work with you to understand your business issues, clarify strategy, and focus on lifestyle concerns. The conversations vary depending upon operational goals, the nature of the business and the concerns and hopes of the participants. A "broad-brush" list of candidate communities emerges from discussions based on logistical, financial and workforce factors, and personal preferences. The first outreach will be to agencies in candidate localities with a Request for Information about the factors that are important to you. All inquiries are done on an anonymous basis– your project will be identified only by a code name– which protects your company's identity. When results are in and evaulated, a report will be provided to you that identifies the most promising locations that warrant your consideration.

Phase II – Selecting Semi-Finalists: That report will provide comparisons regarding the cost of doing business, costs based on your specific jobs, leasing, utility rates, taxes and fees, the regulatory environment, supply-chain considerations and potential economic incentives. Quality of life factors will include the cost of living, cost of housing, personal income tax rates, crime, and other aspects that affect employees. From all that, semi-finalist communities are selected that warrant deeper data gathering to determine finalist communities.

Phase III – Finalist Locations / Due Diligence: After identifying finalist communities (usually three), first-hand impressions are gathered by visiting the locations, speaking with local officials and business leaders, and meeting with workforce experts. You also can be briefed by commercial real estate brokers or residential realtors, which can be followed by inspecting buildings or land and also touring residential neighborhoods. Now the location decision is narrowed to pinpointed areas within a metropolitan area or specific parts of municipalities. Concurrently, if it appears that the company will qualify for economic incentives, negotiations will occur with the goal of obtaining an offer from the authorities. (Note: Even through most of Phase III, your company's confidentiality can be maintained by continued use of your project code.)

'The hardest part is getting started': We hear that from virtually everyone contemplating a location project. The question "Should I stay or should I go?" is often resolved through Executive Coaching, which is proven to help business leaders make strategic decisions. In fact, Joe is known as "The Business Relocation Coach." As many as 40% of Fortune 500 companies use Executive Coaches because of the benefits to individual and organizational performance. Your project can be demystified by coaching (which can be by phone) and during the process there is no persuasion to proceed to a site selection project. Call Joe to discuss the coaching process. For an idea of how company leaders worry about just considering relocation, see Easing Relocation Anxiety Regarding Primary, Satellite or All-New Facilities.

'Customization': Whether you are a family-owned business, a mid-sized company, or a large publicly-held corporation, services will be customized to meet your requirements.

For a free initial consultation, contact Joe by email or by calling 949-551-3150. You are guaranteed Instant Confidentiality.


Our Mission
Joe Vranich helps companies succeed through wise location decisions. He does so in three ways. First, if there is indecision about whether to launch a project, Joe helps clarify priorities and identify a path based on his work as an Executive Coach. That is why he is also known as The Business Relocation Coach. Next, should a decision be made to proceed, Joe provides individualized fact-gathering to help in the selection of the optimum location to meet your business and lifestyle goals. Finally, should an out-of-the ordinary challenge appear, Joe has relationships with domestic and international experts who can propose solutions to keep the project moving along.



Spectrum Location Solutions